TVRA 7722X Seminar in Television and Radio Program Development and Audience Analysis

45 hours; 3 credits

Process of television and radio program development. Conceiving and pitching a program idea; understanding genre cycles; determining windows of distribution; methods of measuring audiences; types of data collection and reporting; use of demographic data to make programming and management decisions.

Prerequisite or corequisite: Television and Radio 7701X [701X]; or permission of the deputy chairperson.


The City University reserves the right, because of changing conditions, to make modifications of any nature in academic programs and requirements of the university and its constituent colleges without advanced notice. Students are advised to consult regularly with college and department counselors concerning their programs of study.

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