Ngoc (Cindy) Pham
Assistant Professor of Marketing
Business Management
Location: 506b Whitehead Hall
Phone: 718.951.5000 x3487
Fax: 718.951.4385
Email:
An enthusiatic researcher and a caring professor.
Education:
Ph.D. Business Administration, University of Texas Rio Grande Valley - 2018 (Marketing)
Master is Business Administration , University of Houston - Victoria - 2013 (Accounting & Marketing concentrations)
Areas of Expertise:
Teaching Interests: Consumer Behavior, Professional Selling and Sales Management, International Business, Fashion Marketing and Merchandising
Research Interests: Consumer Behavior, International Business, and Healthcare Marketing
Awards, Honors and Fellowships
* Brooklyn Public Library (Upcoming, June, 2020)
Project: Oral Histories - Stories of COVID-19
* Museum of Chinese in America (Upcoming, 2020)
Project: MOCA OneWorld COVID-19 Special Collection
* Brooklyn College Magner Career Center Twitter, Instagram, & Facebook (May 11, 2020)
Threads: 2020 Career Champions of Brooklyn College
* Brooklyn College Wolfe Institute for The Humanities Twitter & Facebook (May 7, 2020)
Threads: Keynote Speaker Founder/ CEO of FYID NYC, BC alumna, Imani Jones
* Brooklyn College Wolfe Institute for The Humanities Twitter & Facebook (April 30, 2020)
Threads: Great news/ New Partner & Internships with Heineken Corp.
* Brooklyn College Magner Career Center Twitter & Facebook (April 13, 2020)
Threads: Project #bcstayhomespreadlove
(Awards and Honors) 2020
1. The Wall Street Journal (Upcoming May/June, 2020)
Title: Life in COVID-19
2. University of Texas - Rio Grande Valley COBE Newsletter (Upcoming, June, 2020)
Highlight: UTRGV alumna Dr. Ngoc Cindy Pham
3. Brooklyn College Newsletter (Upcoming May/June, 2020)
Thread: 2020 Career Champions of Brooklyn College
4. The Wall Street Journal (May 01, 2020)
Title: Dealing with Coronavirus
5. Brooklyn College Magner Career Center Newsroom (May 11, 2020)
Thread: 2020 Career Champions of Brooklyn College
http://www.brooklyn.cuny.edu/web/academics/centers/magner/faculty/careerchampions.php
6. The Wall Street Journal (March 27, 2020)
Title: Your Coronavirus Video Diaries
7. Bao Thanh Nien (#1 Vietnamese national newspaper)
Column "Life in NYC in COVID-19 Through The View of a College Professor from Vietnam" (https://thanhnien.vn/author/pgs-ts-pham-bich-ngoc-dai-hoc-brooklyn-tpnew-york-my-2971.html)
(Awards and Honors) 2020
Community Activities
1. Flatbush United Mutual Aid (April, 2020 - now)
* Volunteer
* Donor
2. BC Class of 2020 fundraiser (March, 2020 - May, 2020)
* Fundraiser
2020
Other Professional Activities
International Business Association - Brooklyn College KSB
* Faculty Advisor
* Advising and assisting multiple student club activities (e.g. Music & Fashion Festival, project #bcstayhomespreadlove series, fundraiser BC Class of 2020)
Brooklyn College - Faculty Council
* Faculty Council Member
Curriculum Committee of the Department of Business Management
* Member
* Helped create the course of Personal Selling
2020
Manuscript Reviewer
1. Asia Pacific Journal of Marketing and Logistics (2020)
2. Academy of Marketing Science - World Marketing Congress Conference (2019)
Guest Lecturer
* University of Texas - Rio Grande Valley (October 8th, 2019)
Topic: Marketing and Luxury Fashion
Thesis Committee External Member
* Honor Thesis (Master level) - St. Edward University, Austin, TX (2020)
GRANTS & AWARDS
1. Brooklyn College "Make A Difference" Awards
* Faculty of The Year
* Student Club Advisor of The Year
2. 100$ Grant from Brooklyn College Wolfe Institute for the Humanities (May, 2020)
Keynote Speaker: Heineken VP of Marketing, Mr. Vikas Satyal
3. Brooklyn College Career Champion Award 2020
4. 100$ Grant from Brooklyn College Wolfe Institute for the Humanities (April, 2020)
Keynote Speaker: CEO/ Founder of Find Your ID NYC, Brooklyn-based Talent Agency, and BC alumna, Ms. Imani Jones
2020
